The Small Business Safari

81: The Power of Storytelling in Digital Marketing – Building Your Home Services Brand | Stephanie Nivinskus

On this episode of the Small Business Safari, we welcome Stephanie Nivinskus! She shares her passion for storytelling and how it has been a part of her DNA since childhood. She used her storytelling skills to help her make a smooth transition into digital marketing. Our guest also talks about the importance of humanizing commerce and how the line between business and personal has become blurred in the digital world. Her clients invest millions of dollars into their brands, and she has some great tips on developing a compelling company story and scaling your business. Join us as she shares her entrepreneurial journey! Did you know our amazing voices can go beyond just the microphone? Yes, we have video! Subscribe to our YouTube channel here!


Stephanie’s Links:

LinkedIn | stephanienivinskus



(03:41) – Getting into the “Glamourous” Newspaper Industry

(10:20) – Tapping into the Founder's Journey

(15:00) – How to Align your Brand with Your Customer

(32:20) – Biggest Mistakes Home Service Business Owners Make


Previous guests on The Small Business Safari include Amy Lyle, Ben Alexander, Joseph Sission, Jonathan Ellis, Brad Dell, Chris Hanks, C.T. Emerson, Chad Brown, Tracy Moore, Wayne Sherger, David Raymond, Paul Redman, Gabby Meteor, Ryan Dement, Barbara Heil Sonneck, Bryan John, Tom Defore, Rusty Clifton, Duane Johns, Beth Miller, Jason Sleeman, Andy Suggs, Chris Michel, Jon Ostenson, Tommy Breedlove, Rocky Lalvani, Amanda Griffey, Spencer Powell, Joe Perrone, David Lupberger, Duane C. Barney, Dave Moerman, Jim Ryerson, Al Mishkoff, Scott Specker, Mike Claudio and more!


If you loved this episode try these!

Building Your Online Presence in 2023 with a Digital Marketing Expert | Joseph Sisson

Creating Multiple Streams of Income While Making Your Way to Hollywood | Amy Lyle

Should You Own or Lease Your Business Space | Chad Brown


Have any questions or comments? Connect with me here!

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