The Small Business Safari

117: How Justin Hatcher 3X His Ticket Size in Home Services

Justin LAUNCHED his business in 2023 and has been signing up new contractors ever since. He started in home services installing windows in Minnesota. Justin quickly realized, while he loved the industry, the FREEZING winters of Minnesota made the job not a great fit (I don’t blame him!). He moved on to build a foundation of skills in the mortgage business. This moved him into the TOP home improvement company in Wisconsin. There he implemented a financing program that gave him leverage to WIN MORE SALES! Jump in (but don’t slip on the ice!) and make it to the end when he covers how he implemented that WINNING program! Did you know our amazing voices can go beyond just the microphone? Yes, we have video! Subscribe to our YouTube channel here!


Justin’s Links:

•  LinkedIn | @Justin Hatcher

•  Website | 



(00:00) – BRUTAL NFL Weekend

(03:01) – Exploring Financing Options For Business Growth

(16:48) – Increasing Sales With Financing Solutions

(29:11) – The One&Fund Entrepreneurial Story

(39:58) – Book Recommendations, Home Features, & Customer Service


Books Mentioned:

•  The Art Of War | Sun Tzu


Previous guests on The Small Business Safari include Amy Lyle, Ben Alexander, Joseph Sission, Jonathan Ellis, Brad Dell, Chris Hanks, C.T. Emerson, Chad Brown, Tracy Moore, Wayne Sherger, David Raymond, Paul Redman, Gabby Meteor, Ryan Dement, Barbara Heil Sonneck, Bryan John, Tom Defore, Rusty Clifton, Duane Johns, Beth Miller, Jason Sleeman, Andy Suggs, Chris Michel, Jon Ostenson, Tommy Breedlove, Rocky Lalvani, Amanda Griffey, Spencer Powell, Joe Perrone, David Lupberger, Duane C. Barney, Dave Moerman, Jim Ryerson, Al Mishkoff, Scott Specker, Mike Claudio and more!


If You Loved This Episode Try These!

Inventing Uber for Landscape Services | Bryan Clayton

Maximizing Business Valuation and Exploring Growth Strategies with Rob Macklin

You Should be in the PeopleWare Business Not Just the Software Business | Mark Herschberg


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